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⚡️ Product Management + AI ⚡️

Products are a juggling act of deadlines, budgets, and people. From early startups to corporate giants, the challenge is the same: keeping everything in sync while the clock ticks and costs climb.

AI is your extra set of hands. It crunches the numbers and gives you insight into making the best possible calls. In this issue, we'll show you how AI turns Product chaos into clockwork, no matter your scale or sector.

In this AI Report:

• 💻 Case Study: Wrike AI Meets Window Nation

• 🤖 A Key Way to Use AI to Succeed: How to Plan with Precision

• 📚 Further Reading and Supplemental Resources

Read Time: 11 Minutes

CASE STUDY

🪟 How AI Cleared A Foggy Window Business

Window Nation, a leading supplier of replacement windows and doors, was facing a common challenge: their creative department was drowning in disorganization and inefficiency.

Projects lacked visibility, communication was scattered, and team members struggled to stay on top of tasks and deadlines.

That's when they turned to Wrike, an intelligent work management platform powered by AI. With Wrike, Window Nation's creative team could better track their work, capture details in a single place, and capitalize on improved visibility into product and project progress

"We now have a unified platform where all product-related information, tasks, deadlines, and communications are consolidated," said De Lisa Patterson, Creative Director at Window Nation. "This centralized approach has vastly improved the team's ability to stay organized."

The centralized platform provided a strong foundation, but it was the integration of Wrike's AI capabilities that truly transformed their workflow.

Patterson explored features like smart task suggestions, which automatically organize product projects based on criteria like status and priority. She also tapped into generative AI to efficiently produce campaign assets at scale.

The result was significant savings in time and effort for the small team, boosting both efficiency and accuracy in product management across all their work.

"Wrike's AI features have become indispensable in my daily workflow, enabling me to accomplish more in less time and with greater accuracy," Patterson explained.

By leveraging AI for repetitive tasks, Window Nation's creative team now focuses on high-value work, producing better campaigns ahead of schedule.

🔑 Key Takeaways for Your Business

• AI as a Force Multiplier: Implementing AI across your workflow doesn't just solve one problem – it elevates your entire operation.

• Start with Structure, Then Supercharge: Begin by centralizing your work management. Once you have that foundation, AI tools can suggest powerful optimizations.

• Empower Your Team with AI Tools: Encourage team members to explore and integrate AI features into their daily work.

• Focus on High-Value Work: Use AI to handle repetitive tasks, letting your team concentrate on complex, creative products that truly drive your business forward.

➡️ Read the full case study here.

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1) Power of AI for Data Analytics 📊 

Product planning often feels like solving a complex puzzle.

Balancing tasks, timelines, and budgets can be challenging, especially when trying to anticipate potential roadblocks.

But there's good news: AI is revolutionizing product management, and you don't need to be a tech whiz to benefit.

💡 Tools like ChatGPT Plus or Claude can serve as your AI-powered product project assistants, helping you navigate the intricacies of planning with greater ease and precision.

To get the most out of these AI tools, begin with a comprehensive product project outline. Create a detailed document covering all aspects of your product, or use an existing product proposal if you have one.

Next, take that document and drag it into ChatGPT Plus or Claude. From there, you now have an AI assistant who understands the context of your product and project and can help you plan.

Identifying Dependencies with AI

One particularly tricky aspect of planning is figuring out dependencies inside a product project. Try a prompt like this:

This type of prompt helps the AI analyze your product and identify potential issues before they derail your timeline, saving you hours of manual analysis and ensuring your product project stays on track.

Using AI to Mitigate Scope Creep

Another common pitfall in product project planning is scope creep - the tendency for products to expand beyond their original boundaries. AI excels at identifying potential scope creep issues before they become a problem.

Take the same AI chatbot that you've been working with (the one you gave the context of your product project) and try a prompt like this to analyze it for potential scoping risks:

The AI will pinpoint areas of your product project that are at risk of scope creep and provide suggestions for refining the scope to keep things on track. This is especially useful if you send the AI a product brief that includes the basic scope of what the product project aims to achieve.

Break projects into manageable tasks

Once you have your high-level product project plan in place, it's time to break it down into manageable tasks. This is where a tool like ClickUp AI shines.

💡 ClickUp AI can automatically break down large tasks into smaller, more manageable subtasks. All you need to do is provide a detailed description of the overarching task.

To set this up right, put as much context as possible in the description and title of the task so the AI has something to go off of.

Then, simply click the "Generate Subtasks" button and let ClickUp's AI do the rest.

This lets you take a difficult task that an employee or junior staff member might have trouble digging into on their own and break it down into much more manageable, estimatable steps.

AI-Assisted product Initialization

By combining precision planning, scope management, and task breakdown, AI can help set your product projects up for success from the very start.

This approach enables more accurate time and budget estimations, reduces the risk of unexpected blockers, and ensures that everyone on the team knows exactly what needs to be done.

⚡ AI is the product manager's secret weapon for navigating the complexities of modern product projects.

🎧️ Podcasts & Talks

• "The Power of Artificial Intelligence for Project Management" — Paul Boudreau, a Product Management expert, explores AI's potential in improving product success rates, demonstrating practical applications, and addressing common misconceptions.

• "How to harness AI in product management" — Rute Lopes explores AI's impact on product management, covering use cases, implementation processes, ethical considerations, and tools to enhance efficiency and success in products.

📖 Books

• "AI-Driven Product Management" — Kristian Bainey explores how to harness AI and ChatGPT for peak Productivity in product management, covering automation, bias reduction, and accelerated decision-making.

• "The AI Revolution in Product Management" — Vijay Kanabar and Jason Wong explore generative AI's impact on product management, offering practical tips and case studies.

📲 Influencers

• Ricardo Viana Vargas — Global leader in product management and AI application. Author, venture capitalist, and founder of PMOtto.ai. Expert in implementing innovative global initiatives.

• Oliver Yarbrough — Product management expert and founder of BOBCAT Academy. Specializes in optimizing team performance, change management, and transformational leadership.

📃 Articles

• "Artificial Intelligence and Product Management" — Ralf Müller and colleagues provide an overview of AI adoption in product management, discussing current trends, impact areas, and guidelines for future research in this rapidly evolving field.

• "How AI is transforming Product management" — Mary K. Pratt explores AI's impact on product management, covering benefits like improved efficiency and accuracy, and challenges like data quality and the need for new skills among managers.

📹️ YouTube Tutorials

• "I Created A Product Management Assistant In ChatGPT" — Proper Product Management demonstrates how to use a custom ChatGPT assistant for product tasks like creating plans, writing emails, and generating reports with KPIs.

• "Build AI-Powered Product Management Tools" — Blazing Zebra demonstrates how to create advanced product management tools using Claude AI.

"AI for Product Management" — iZenBridge Consultancy demonstrates how to use ChatGPT for creating product plans and stakeholder analysis.

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Course 1 (Tuesday, November 5th): AI Readiness Reporting with the Founders Forge Team

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🫱🏻‍🫲🏻 You can connect with Ben here.

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